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Benefits of Personal Brand Photography

personal brand photography

A few weeks ago, I had the pleasure of speaking at my local chamber of commerce about the benefits of personal brand photography.  As I enthusiastically talked about how these types of images can help grow your business, I could tell that although everyone agreed it could be impactful their was still some hesitation.

I get it, having a photo shoot that totally focuses on you might feel a bit vane, but trust me, it can be a game changer.  What it boils down to is this…. people want to do business with those that they know, like and trust.  And the way to build connection is to showcase who you are as well as what you do.  Remember you are the driving force behind your business, so that means you need to show yourself!

You have a story to tell that goes beyond your product or service.  Your clients want to get to know you….they want to get a sense of your personality, your values and what makes you tick. Having images that showcase these aspects will set you apart from the sea of others in your industry.

The other huge benefit that I think many businesses forget is that having a library of images allows you to be consistent and visible on social media.  You’ll no longer have to be stressed about what to post.  It is this consistency that will keep you top of mind and recognizable which in turn makes you feel accessible and approachable to your customer.

So go ahead and plan that personal brand photography shoot and tell your story.  Your clients will be glad you did and so will you! If you would like a free checklist on how to plan a branding shoot and the types of photos to capture, I’ve got you covered.  Just click here for my free download.

 

 

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HelloHereI'm so glad you arePHOTOGRAPHYLET'S CAPTURE YOUR STORY

I’m a branding photographer and storyteller capturing images that convey who you are and as well as

what you do.

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FOLLOW ALONG

I should be packing for our move…

But instead, I’m here having a blast at my latest branding shoot!

Swapping cardboard boxes for creativity feels like the right choice, don’t you think?

Packing can wait—this is way more fun.

#BrandingShootFun #ProPhotographerLife #MovingCanWait #CreativeEscape #RatherBeShooting
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I have big news to share……

We are moving at the end of the month! Eek! I’ve been quiet here on social media because the last month I have been busy with Goodwill runs, packing and planning! It is a lot of work to pack up a house you’ve lived in for nearly 21 years as a family of six! 😅

But we are trading the hustle and bustle of Silicon Valley for country living in wine country. 🍷🍇

I’ll still be working with clients on branding photo shoots and social media management but it may look a little different.

My husband and I are super excited for this new chapter in our life. And our kids are enthusiastic too! I have a dear friend who has been with me along this journey and while I’m a little nervous about the move (but mostly excited), I keep hearing her words whispered in my ear….”if not now, then when?”

So here we go!!! 🍇🍷🍇🍷

#newbeginnings #newchapter #sonomacountyphotographer #sonomaliving
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✨ Follow Friday Spotlight! ✨

I finally had the chance to take headshots for the lovely Gloria Webb-Williams, founder of Ancient Stones Nurturing Naturals. (@nurturing2bnatural).🌿

Gloria is the heart and soul behind her beautiful brand that’s all about natural, mineral makeup. Her makeup enhances skin tone, giving a more youthful glow. The texture is super fine, so you can build it up for more coverage without it ever feeling heavy or cakey. Just smooth, even color that lets your natural beauty shine through. 🙌

It was such a treat to photograph her—she’s warm, inspiring, and absolutely glowing (inside and out 💫).

So please give her a follow and let her know Kristina sent you. 😊
#FollowFriday #SupportWomenOwnedBusinesses #BrandingPhotography #HeadshotDay #WomenSupportingWomen #SmallBusinessLove #NurturingStonesNaturals #NaturalBeauty
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KRPHOTOGRAPHYKRISTINA RUSTPHOTOGRAPHY
LET'S SOCIALIZE

hello@kristinarustphotography

408.207.5010